Turn a passive open into
an interaction.

Four interactive blocks that reward a tap — no landing page in between.

A group of interactive blocks in the Zaymo builder that reward a tap inside the email. They render live in inboxes that support interactive content, and fall back to a static image plus a hosted page everywhere else, so the same send works for the whole list.

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Spin to win

Tap the wheel to reveal your code.

20%FREE10%30%15%5%25%2XSPIN

You won

20% off your first order

SPIN20
The editing play

Drag Spin to win onto the email you already send.

Import your Klaviyo template into Zaymo and drop the Spin to win block where the offer sits. It carries the email's own type, colour, and imagery, then exports back to Klaviyo with the interactive and fallback versions in the same template. Spin to win is one of four Gamification blocks — the same drag-and-drop builds every one.

2–12

Spin to win block

prize slices, with odds you set

Give each slice its own text, colour, and discount code, and weight the win probability yourself. Optional confetti and a CTA link on the win card.

1 send

Prove it on your list

to measure interactive vs. fallback

Ship an in-template A/B test in the same send, and track flip, reveal, and carousel taps in your account and message analytics.

Why it works

Teach the inbox to tap.

Most people have never opened an email they could interact with. One reveal tells them this one is different, and the rest of the email gets engaged with too.

Nothing else in the inbox looks like this.

Confetti on open, a card that flips, a wheel that spins. Recipients stop because they have not seen an email do this before.

Make them earn the code.

A revealed discount converts better than a printed one. Tap, flip, or spin to unlock the offer, with the odds set by you on Spin to win.
The blocks

Four ways to earn the tap.

Spin to win

Customer spins a prize wheel in the email and reveals a discount code.

2 to 12 slices, per-slice text, colour and code, weighted win probability, optional confetti and CTA link.

Flip-to-reveal

Reveals the reverse side of an image on tap.

Front image, back image, redirect link.

Click-to-reveal

Reveals a second image on tap.

Cover image, second image, redirect link.

Image carousel

Multiple images in the space of one.

Image order, navigation arrows, autoplay from 1 to 10 seconds, seven aspect ratios.
In the inbox

What the subscriber sees.

The block carries the brand's own type, colour, and imagery, so it reads as part of the email rather than an embed. Both of these were built in the Zaymo builder and sent from Klaviyo.

A dark, elegant welcome email with a 'Tap to reveal your unique welcome code' cover and a Shop Now button, rendered inside the inbox.

Click to reveal

A cover image hides the code until the subscriber asks for it, inside the email.

A bold black-and-yellow Beard Club email with a 'Tap to reveal kits' cover hiding a lightning deal, rendered inside Gmail.

Click to reveal

The same block, a different brand — the second image sits under the cover until the tap.
How it ships

Three steps, no engineering.

01

Drag in the block

Import your Klaviyo template into Zaymo and drop the block where the offer sits.

02

Configure the reward

Set the prize, the images, or the slides. For Spin to win, set the odds per slice.

03

Export and send

Back to Klaviyo. The interactive and fallback versions ship in the same template.

Worth knowing

Spin to win results are deterministic per recipient. The same customer gets the same prize every time they open, in any client, so nobody can reload their way to a better discount. A losing slice is allowed too — leave its discount code empty and the win card omits the code line automatically, so there is no second design to build.

Prove it on your own list

  • Interactions are tracked.

    Flip, reveal, and carousel taps are visible in account and message analytics.

  • One send is enough to measure.

    An in-template A/B test compares interactive against fallback in the same send.

  • Included on plans with Gamification.

    If the block group is missing from the block list, that is why.

  • Codes come from the store.

    Discount codes must already exist, and are entered as text.

More blocks in the library

Subscription portal →

Delay, skip, or swap in one tap.

Forms & quizzes →

Profile and segment with each click.

Review collection →

Collect the review inside the inbox.

Inbox booster →

Land in primary, not promotions.

SMS capture

Grow the SMS list inside the email.

Products

One-click add-ons in a high-intent send.

Frequently asked questions

Have a question we didn't cover? Book a demo and ask.

Inboxes that support interactive content — Apple Mail and others — render the block live, with the tap, flip, or spin right in the email. Everywhere else, the recipient gets a static image of the block plus a hosted page to complete the action, so the same send works for the whole list.

No. Recipients on clients that don't support interactivity get a static image of the block plus a hosted page, so every recipient sees the same design and the same send goes to the whole list. The fallback ships in the same template as the interactive version — there is no second email to build.

No. Spin to win is deterministic per recipient — the same customer gets the same prize every time they open, in any client, so nobody can reload their way to a better discount. You can also include a losing slice: leave its discount code empty and the win card omits the code line automatically.

Zaymo tracks flip, reveal, and carousel interactions in your account and message analytics, and you can run an in-template A/B test that compares the interactive version against the fallback in the same send — so you can measure the lift on your own list in a single send before committing.

Codes must already exist in your store, and are entered into the block as text. Zaymo reveals the code you provide; it does not generate new ones.

Spin to win, Flip-to-reveal, Click-to-reveal, and Image carousel, on plans that include Gamification. If the block group is missing from your block list, that is why.

Three steps, no engineering: import your Klaviyo template, drag in the block and configure the reward, then export back to Klaviyo. The interactive and fallback versions ship in the same template.

Put the interaction where the customer already is.

Bring a send you already run and we'll show the block live in it — interactive and fallback side by side. Gamification is included on plans that support it.

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